The star ingredients of skincare-makeup

Skincare makeup is no longer just a passing trend. It reflects a profound shift in how we care for ourselves. Today, we no longer wear makeup simply to conceal imperfections, but to respect, protect, and support our skin every day.
Why continue to choose between pretty and healthy, when you can have both?

Behind this new generation of makeup lies a clear intention: formulas that enhance without cheating, that even out skin tone without suffocating, and that care for the skin, even after makeup removal. Welcome to the world of skincare-makeup, where clean beauty truly comes to life.

What exactly is skincare makeup?

Unlike conventional makeup, which is often rich in pigments and occlusive ingredients, skincare makeup focuses on affinity with the skin.
Its promise? To enhance beauty while respecting the skin's natural balance .

• The big difference : here, we prioritize biomimetic ingredients, close to what the skin naturally recognizes.

• Who is it for? For sensitive, reactive skin, fragile eyes… and all those who want to prevent skin aging without damaging their skin.

Skincare makeup does not mask the skin: it complements it.

The key ingredients of skincare-makeup

Marine assets: protection from the ocean

The sea is a demanding environment. The organisms that live there have developed extraordinary resistance… and the skin loves that.

The plankton flower, a concentrate of vitality

Rich in antioxidants, plankton flower helps skin and eyelashes fight against pollution and oxidative stress.

• Its superpower : preventing premature aging, strengthening weakened eyelashes, and restoring radiance to tired complexions. A true natural boost, without any artifice.

Vegetable oils: nourish, repair, add shine

It's impossible to talk about skincare makeup without mentioning plant oils. They are what provide comfort, suppleness, and nourishment.

Wild rose & musk rose oil

Renowned for their regenerative properties, they are ideal for delicate areas such as the eye contour.

• Their action : to smooth fine lines, improve skin elasticity and help to even out skin texture under makeup.

Jojoba oil: intelligent hydration

Very similar to human sebum, it is easily absorbed, without leaving a greasy residue.

• The result: comfortable skin, shiny eyelashes, and hydration that lasts all day.

Castor oil: the essential ingredient for eyelashes

The undisputed star of eyelash care, castor oil fortifies, stimulates growth and strengthens the fiber from the root.

• Denser, longer, and above all, more resistant eyelashes, even after makeup removal.

💚 Nohèm's favorite
Nohèm's Volume & Length Mascara combines these precious oils to coat the lashes, boost their natural growth, and offer buildable volume. Makeup that truly works, without compromise.

Plant-based butters: softness and protection

When skin feels tight or lips become dry, it is often plant-based butters that come to the rescue.

• Kokum butter : nourishing yet light, it protects dry skin without a sticky effect.

• Shea butter : a classic… and rightly so. It repairs, soothes and protects sensitive areas, such as the eyelids or lips.

💄 The secret to radiant complexions
Nohèm's Red Tinted Blush Balm , our bestseller, combines these butters to subtly color the lips while protecting them from chapping. A simple yet essential step.

Natural waxes: uncompromising hold

Natural makeup can sometimes be temperamental. Plant-based waxes rise to the challenge, free from silicones and synthetic polymers.

• Carnauba wax & beeswax : they coat the lash, add volume and protect the fiber without a stiff effect.

• Sunflower seed wax : it offers a melting texture and good resistance to humidity.

The result: makeup that lasts... while remaining gentle on the skin.

Why switch to natural makeup-skincare?

Choosing makeup-skincare is making a sustainable choice, for your skin as well as for the planet.

1. Fewer irritations : goodbye to redness and feelings of discomfort at the end of the day.

2. More comfort : textures that allow the skin to breathe.

3. A more ethical approach : formulas that are often more respectful of the environment and your health.

FAQ – Your questions about makeup-skincare

Does skincare makeup replace a day cream?
No. It complements your routine, but does not replace proper hydration on clean skin.

Is it suitable for very sensitive eyes?
Yes, and that's actually one of its major advantages. The formulas, based on vegetable oils and natural waxes, are designed to minimize irritation.

How to recognize a true skincare makeup product?
A glance at the INCI list is enough: the active ingredients (oils, butters, marine extracts) should appear among the first ingredients.

Makeup that's truly good for you

Skincare-enhanced makeup means the end of compromise between beauty and skin health. By choosing formulas rich in plant oils, nourishing butters, and marine actives, you transform every beauty step into a moment of self-care.

Want to switch to hybrid beauty?
Discover our mascaras, tinted balms and powders enriched with natural active ingredients, a range for sublimely beautiful skin… day after day, without ever betraying it.